Looking Forward 2019 – Healthcare Edition

Looking Forward 2019 – Healthcare Edition is the nation’s first environmental scan of the healthcare association strategy environment.

The study is based on the response of healthcare association chief staff officers. It explores the impact of more than 50 different environmental factors in 5 domains f(Economy, Technology, Workforce, Government, Global) on healthcare association members.

The report identifies more than 50 different implications of these environmental influences on healthcare association strategy. It assesses these implications on topics ranging from conventions and membership to education and content strategy.

Finally, the report assesses the impact of emerging strategies designed to prepare healthcare associations for a dynamic and complex strategy environment.

Use this research to gain greater understanding of the issues impacting healthcare professionals. The report can be used to lead discussions with your Board and staff about the future of your profession and help healthcare association leader adapt to a changing strategic environment.


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